Toyota
2023 Prius
- 2
- on the market
- $32,592
- median ask
- $34,465
- from (MSRP)
- 8
- trims
Gallery
OEM press photography
The market
Open in QuoteMedian ask
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- —
- best
- —
- avg days listed
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- cuts · 30d
Trims & pricing
Shop listings| Trim | MSRP | Live | Trades at | Premium | Instrument |
|---|---|---|---|---|---|
| Limited Limited 4dr Hatchback AWD (2.0L 4cyl gas/electric hybrid CVT) | $34,465 | 2 | $32,592 | −$1,873 | JTDADABUP |
| XLE AWD-e Toyota Prius | $36,650 | — | — | — | — |
| Limited AWD-e Toyota Prius | $42,990 | — | — | — | — |
| 1.8 (140 Hp) Hybrid E-Four e-CVT 1.8 (140 Hp) Hybrid E-Four e-CVT | — | — | — | — | — |
| 2.0 (223 Hp) Plug-in Hybrid e-CVT 2.0 (223 Hp) Plug-in Hybrid e-CVT | — | — | — | — | — |
| 2.0 (197 Hp) Hybrid e-CVT 2.0 (197 Hp) Hybrid e-CVT | — | — | — | — | — |
| 2.0 (199 Hp) Hybrid E-Four e-CVT 2.0 (199 Hp) Hybrid E-Four e-CVT | — | — | — | — | — |
| 1.8 (140 Hp) Hybrid e-CVT 1.8 (140 Hp) Hybrid e-CVT | — | — | — | — | — |
Safety & recalls
Full recall reportIssue: On certain vehicles, water could leak into the rear door handle(s) and cause the door opener switch(es) to short circuit. If this happens, the rear door(s) could open unexpectedly while driving. Note: This is an expansion of Transport Canada recall no. 2024-228. Vehicles repaired under that recall also require this repair. Safety Risk: A door that opens while driving could create a risk of injury. Corrective Actions: To reduce the safety risk, Toyota recommends that you enable the automatic door locking function through the vehicle's head unit. Toyota will notify owners by mail and advise you to take your vehicle to a dealership to modify the rear door switch circuits.
2026034 · 19,399 units in campaign · Transport Canada
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Potential consequence
A door that unexpectedly opens while the vehicle is moving increases the risk of injury.
Remedy
Dealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.
26V049000 · 141,286 units in campaign · NHTSA
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Issue: Under certain conditions, a software problem could cause the rearview camera image to freeze or not to display. If this happens, the rearview image may not display when the transmission is shifted into reverse. Canadian regulations require the rearview image to display when the vehicle is reversing. Note: This recall only affects certain vehicles equipped with a panoramic view monitor system. Safety Risk: A rearview camera image that doesn't display correctly could reduce a driver's ability to see behind the vehicle while backing up. This could increase the risk of a crash. Corrective Actions: The company will notify owners in writing and advise you to take your vehicle to a dealership to update the parking assist ECU software.
2025594 · 99,178 units in campaign · Transport Canada
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Potential consequence
A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.
Remedy
Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
25V744000 · 1,024,407 units in campaign · NHTSA
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."
Potential consequence
A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.
Remedy
GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
24V548000 · 33,848 units in campaign · NHTSA
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Issue: On certain vehicles, water could leak into the rear door handle(s) and could cause the door opener switch(es) to short circuit. If this happens, the rear door(s) could open unexpectedly while driving. Safety Risk: A door that opens while driving could create a risk of injury. Corrective Actions: Toyota will notify owners by mail and advise you to take your vehicle to a dealership to install improved door opener switches.
2024228 · 6,707 units in campaign · Transport Canada
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Potential consequence
A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.
Remedy
Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.
24V274000 · 55,690 units in campaign · NHTSA
Applies only if the manufacturer confirms your VIN · repair by an authorized dealer
Keep going
elsewhere in CardogListingsEvery live 2023 Prius on the market, filterable by trim, price, and distance.2 liveRecall reportRecalls listed for this model year, with defect, risk, and remedy, and the manufacturer's VIN lookup to confirm.7 campaignsQuoteThe instrument view — price history, market depth, and trim-level comparisons.$32,592 median
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